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Skip the charcoal grill without sacrificing flavor! Whether you’re cooking on the cast iron, or on a gas grill, TEXAS DIRT is crafted to capture the natural wood smoke flavor that every cut of meat deserves!


Wondering what gives it that jet black color? We’ve infused this blend with a food-grade activated charcoal, which when used as a seasoning, forms a black crust around the meat. This allows you to easily achieve that deep, rich bark without overcooking!


If appearances weren’t enough, its bold flavor depth is sure to give you some serious meat sweats. Using just two types salt and pepper, this rub screams TEXAS, and is sure to take your backyard grilling game to the next level!


Best used: Beef, Bison, Venison & Elk.

Contains No Artificial Colors, Flavors or MSG. Gluten Free and Keto Friendly.


Ingredients: Sea Salt, Pepper, Red and Green Bell Pepper, Activated Charcoal

Texas Dirt